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The Smart Money

The Smart Money is a new initiative which will be distributed on 22nd November 2009 to over 600,000 readers of The Mail On Sunday. This title will provide special rewards for readers of The Mail On Sunday distributing 200,000 copies in total. The focus is on products and services which enhance the quality of life of these affluent readers. The Mail On Sunday’s readership historically has plenty of disposable income and are constantly on the look out for ideas on how to spend it. The Smart Money will include premium editorial subjects in clearly defined sections such as Christmas Shopping, budget tips, Gift Ideas, Festive Food & Drink, Fashion, Health & Beauty and Winter Holidays. The Smart Money provides exceptional value for leading brands to directly tap into the unique spending power of The Mail On Sunday’s readership when at its highest precisely at the time when they need ideas, inspiration and value for
money.

To request a ‘The Smart Money’ Media Pack:
Please contact DKA Communications Ltd on either
+ 44 (0) 207 262 0782 or by sending an email request to info@dkacomms.co.uk


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