Make A Change - The Official Publication for
National Obesity Week

Almost one in five adults is now obese causing around 30,000 premature deaths and reducing life expectancy by nine years. Obesity causes 58 per cent of diabetes and 21 per cent of heart disease: in fact recent studies have suggested it is fast overtaking tobacco smoking as the biggest cause of premature death. The World Health Organisation (WHO) has described obesity as both a global epidemic and a chronic disease. This social health disaster requires action and The National Obesity Forum is launching National Obesity Week in January 2011, a nationwide, high profile campaign running for six months. DKA Communications will be producing the official, integrated title of the campaign to coincide with national Obesity Week, called Make A Change. Make A Change offers selected commercial partners an opportunity to reach some 500,000 consumers and health professionals and offers advertisers a completely unique and targeted platform to communicate with consumers and health professionals.

To request a ‘Make A Change’ Media Pack:
Please contact DKA Communications Ltd on either
+ 44 (0) 207 262 0782 or by sending an email request to info@dkacomms.co.uk